Atelier 4, article 3


© General Motors Corporation’s 1998 PHILANTHROPIC REPORT :

We are pleased to present this 1998 update to the General Motors Philanthropic Annual Report. This report details GM's commitment to giving back to the communities where we have operations. While we realize that the terms "giving back" and "making a difference" tend to be overused these days, it is our belief that devoting a portion of our profits to our communities is an appropriate responsibility of a global corporation. We believe it is essential to invest in organizations dedicated to improving the environmental, economic, social, educational and cultural prosperity of our communities. 

1998 was a year of dramatic change for General Motors. The summer brought a major reorganization of GM's corporate structure, merging our North American and international operations into a single global automotive entity. The year concluded with the spin-off of our parts subsidiary, Delphi Automotive Systems, which accounted for over one-third of our worldwide employment and for over 14% of our philanthropic activities. 

Through it all, GM once again ranked among the world's top corporations in philanthropy. The GM Foundation, established in 1976 and funded entirely by GM, provides the focal point for administering GM's philanthropic programs. In 1998, combined worldwide contributions of GM and the GM Foundation were over $71 million. 
 

Cancer Research
GM Chairman Jack Smith, left, presents the GM
cancer research Foundation's Sloan Prize
to Dr. Paul Nurse, Director of the Imperial
Cancer Research Fund in London, United Kingdom

 

In our ongoing efforts to strengthen our philanthropic base and reach farther into the global community, we announced plans for a global volunteerism program - GM Volunteer PLU$. This innovative new program recognizes and rewards employees for the time they spend volunteering with charities in their communities. GM Volunteer PLU$ enables employees to direct a monetary gift from the GM Foundation to local charities where they regularly participate as volunteers. 

In our continuing effort to promote child passenger safety and education, GM and the United Automobile Workers (UAW) will partner with the National Association for the Advancement of Colored People (NAACP), the National Council of La Raza (NCLR) and the National SAFE KIDS Campaign to distribute child safety seats to underrepresented families. This alliance is part of GM's $5 million pledge to support the America's Promise initiative chaired by General Colin L. Powell, USA (Ret). 

GM's long-standing commitment to the United Way continued in 1998. The GM Foundation contributed $6 million and employees pledged almost $30 million to chapters throughout the United States for a total of over $36 million, making GM the largest contributor to United Way among U. S. corporations. 
We believe that if GM is to retain its position as the premier car and truck company in the world, we must continue to support our many constituencies through these vital community programs. This direct involvement in and concern for communities expresses the true spirit of GM's commitment to good corporate citizenship.

A.) G.M. : ON EDUCATION.
 
GALAXY Classroom
The GALAXY Classroom ($500,000). This initiative was developed to help children at an early age build cognitive, creative and literacy skills to become lifetime learners and productive workers. GM piloted the program at 23 schools in the United States and two in Mexico, providing the opportunity to integrate high technology into the elementary classroom. The program features science curricula for first and fifth grades designed to spark students' interest in science through hands-on experiments and interactive programs that foster the development of critical thinking processes and core science concepts. It also features a fourth-grade English language arts curriculum based on themes relevant to students' lives that build self-esteem, provide a common experience for all students in the network and serve as a springboard for language arts activities.
   

 

GM has a long-standing commitment to education and has consistently been a leader among contributors to the educational community and the quality of the programs receiving support. GM believes quality education is vital to the future of American industry, which depends on an educated workforce to succeed in an increasingly dynamic, technologically complex and competitive environment. This is especially true for the automobile industry, which employs 6% of all engineers in the United States and conducts 12% of all corporate research and development. GM provides funding at elementary through post-doctoral level. Many of the programs receiving support are designed to create educational opportunities for minority men and minority women as they prepare for careers in engineering, science, mathematics and business.

Higher Education

GM maintains ongoing relationships with universities that are members of our Key Institution Program, comprised of schools that have been selected primarily for the quality of their engineering and business programs. The majority of our educational contributions are for science and engineering, with much of the remainder supporting business education. GM supports Key Institutions with cash grants and equipment donations. Examples of universities that receive major GM support include:

GM also provides grants that match employee contributions through the GM Higher Education Matching Contributions Program. In 1997, GM matched $1,045,000 in contributions representing more than 3,400 employee contributions directed to more than 450 accredited, degree-granting institutions.

In addition to providing grants to colleges and universities, GM provides support to students. In 1997, GM provided over 900 scholarships, totaling more than $1.9 million to outstanding engineering and business students. Participating students also gained work experience related to their studies through internships at GM facilities. GM Scholarship Programs include :


K-12 Education Programs

GM is a leader in support of K-12 education both in terms of financial contributions and the dedication of thousands of GM employees and retirees who work as volunteers with local schools. Examples of GM's significant K-12 initiatives include:

The following are examples of organizations receiving support through the GM pre-college support strategy:


First Competition
 

GM was a charter sponsor ($500,000) of the FIRST Foundation, an organization that seeks to interest and inspire students in mathematics and science. FIRST (For Inspiration and Recognition of Science and Technology) is designed to develop a "mind sport" that rivals the enthusiasm and esprit de corps of the best athletic competition. The focus of FIRST is to use industry resources to inspire high school students to become interested in the sciences.

In April 1998, FIRST hosted nearly 200 teams in the United States and involved more than 7,000 high school students in the innovative FIRST Robotics Competition, which held its national competition at Walt Disney World's EPCOT Center in Orlando, Florida. Ten GM and Delphi teams competed in the event with the Delphi Electronics Systems/Kokomo (IN) High School Team taking First Place. Out of the four teams in the semi-finals, three were from General Motors, including the Milford Proving Ground/Huron Valley (MI) Schools Team and the GM Powertrain/Pontiac (MI) Northern High School Team.

The GM Proving Ground team was a finalist in the Chairman's Award competition for community involvement and won the "Honeywell Leadership in Control Award" for their innovative robot control system. Delphi Energy & Engine Management System/Northwestern High School in Flint, Michigan was named "Rookie All-Star" for their outstanding first year performance.

FIRST is committed to linking the world's best engineers as role models with high school students to influence their career choices while reinforcing the national goals of being a world leader in business and education. Headed by Andrew Allen, former astronaut and director of NASA's International Space Station Program, FIRST's mission is clear: Team up the resources and hands-on experience of industry's best engineers with the enthusiasm and inquisitiveness of today's high school students and the nation will begin to make inroads into improving its international competitiveness.

GM Sponsorships of Student Competitions
 


Additional Educational Initiatives
 

Examples of other organizations receiving GM support include:


B.) G.M. : ON ENVIRONMENTAL AND ENERGY INITIATIVES.
 
Nature Conservancy
GM and The Nature Conservancy, an international environmental organization, have entered into a partnership in which we have committed to spend up to $5 million over five years to assist in the preservation of land and water ecosystems in North America, Latin America, the Caribbean and the Asia/Pacific region.

GM supports a variety of environmental organizations whose objectives, goals and activities are aligned with the General Motors Environmental Principles. In addition, special consideration is given to organizations that are internationally recognized and support programs that have a worldwide scope, applicability and/or multinational advocacy, irrespective of national origin. GM also seeks to support organizations that advocate an approach that seeks solutions to unite economic, social and environmental goals.

GM Environmental Principles

As a responsible corporate citizen, GM is dedicated to protecting human health, natural resources and the global environment. This dedication reaches further than compliance with the law to encompass the integration of sound environmental practices into our business decisions. The following environmental principles provide guidance to GM personnel worldwide in the conduct of their daily business practices :

We are committed to actions to restore and preserve the environment.
We are committed to reducing waste and pollutants, conserving resources and recycling materials at every stage of the product life cycle.
We will continue to participate actively in educating the public regarding environmental conservation.
We will continue to pursue vigorously the development and implementation of technologies for minimizing pollutant emissions.
We will continue to work with all governmental entities for the development of technically sound and financially responsible environmental laws and regulations.
We will continually assess the impact of our plants and products on the environment and the communities in which we live and operate with a goal of continuous improvement.
The following illustrate several of the organizations and activities we have engaged in support of the GM Environmental Principles:


Other Environmental Initiatives

As a responsible corporate citizen, GM is committed to educating the public regarding environmental practices. Many of our local units are involved within their communities in this endeavor. Following are some of our current programs from around the globe:

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